Your patients may express frustration to you about their spectacles. They could be adjusting to life with their first pair, or they could be adjusting to the twentieth new prescription they have had since they were six years old. Either way, they may have plenty of complaints about the litany of nuisances associated with them.
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Trivex Lens Specialist Community Blog | Practice Management
What do you think of when you think of a thief? Perhaps they slink around, looking suspicious. Or perhaps you even think of a cartoonish character with a ski mask and a moneybag. Unfortunately, thieves come in all shapes and sizes - and can even work in teams to remove merchandise from your practice.
When your patients enter your practice for the first time, what do they see? Are they only faced with walls covered in frames, like the image featured above? If so, you may be doing your practice -- and your patients -- a disservice.
When it comes down to it, patients these days are more worried about how they will look in their new spectacles, rather than how they are protecting their vision. Patients even admit this, and according to a PPG research report, 84 percent of consumers surveyed said they focused on the frames more than the lenses when purchasing.
By Paul Surridge – Chief Executive Sight Care Group
Posted by Paul Surridge, Chief Executive, Sight Care Group
Real life story from our friends in Jai Kudo …..
I was very happy to meet some of you during several conferences over the last months. Thank you for stopping by to say hi and thank you for all your feedback – this is greatly appreciated by myself and the team. We will work on incorporating your feedback in the Trivex Lens Specialist program… In fact, let’s start right now.
In relation to our last blog, see here to read the full blog diversifying your lens portfolio.
Running a successful business requires making every effort to meet that demands of your customers. With optometry in particular, patients will have varying needs when it comes to their eyewear. Variables between patients might include:
To many spectacle wearers, lenses are simply two pieces of glass (ok, perhaps some patients have learned that most lenses today are in fact made from plastic materials) suspended in front of their eyes by some type of metal or plastic “holder”.
I found an interesting video on YouTube describing a patient’s experience wearing Trivex lenses in his own words.
Writing my blog about Joanne’s and Sarah’s behavior made me think about how I behave when want to buy something. So here is a personal story about a recent purchase that I made…